first... light light light. Get either a mh or hps. your choice and depending on how many you want to grow... go from there.
as far as a media.. figure out if you want to go hydro or soil.
Those 2 flores wont penetrate very far as the plant gets taller.... and, believe it or not... eventhough to your eye they shed a lot of light.... they really dont have enough light to grow plants as they get taller. Their light is shallow.. meaning it looses its intensity as it has to travel farther.
Need a good light supplier... do what I do often... search ebay. you can find great deals there. If that doesnt work... and you want to buy from a direct company... check quail mountain ranch. Bud... the owner has a new policy... as long as its reasonable... name your own price.
good luck.