New organic fertilizer. Ever heard of it/used it?

Don't know if anyone has used it or not, but if you have it would be cool to get some of your experiences and feedback. I just started growing, and some other friends of mine who have been growing for a while hydroponically have been rly impressed with the results I got for this new fertilizer I picked up. It's an all-organic fertilizer called Healthy Plant. The label says it's made with crab shell and sugar cane by products, has a lot of nitrogen/phosphorus/calcium etc, promotes growth of fungi and bacterias good for growth, etc. The guy at the store where I bought it from recommended it, he mentioned some customers got good results with it. I've been using it for a little while now, I started incorporating it with some other stuff I grow, and it's been working rly well so far. I did a test with that fertilizer vs. some other store bought ones, and I can notice a difference in the growth time and quality of my plants. Have any of you ever used it/heard of it?

All opinions/comments appreciated.